Back in the 1970s there was a brand new home appliance introduced to our society that was met with similar question from the public. People remarked, "Yes, that is a nice invention, but I don't know whether or not I would actually use one in my home. What is it called again? A microwave?"

Now today, you will rarely find a home without a microwave, and those that do have them, remark how much they use them and how it improves their quality of life.

We are at a juncture almost paralleled with the acceptance of the microwave in relative to companies with a web presence (owning their own domain and having a web site). People are saying things like, "Well I don't really know that my business actually needs a web site.

In the early part of 2003, Microsoft stated that within the next ten years businesses will find that in order to even stay competitive a web presence will be needed.

In our area alone, you could easily spend $2,000 just placing advertising in the yellow pages of the various phone books that are offered for our area ... and you will have to pay that same fee the following and successive years to remain in that medium. And that is only reaching individuals in our area of the State.

With a web site investment of *$200 (price of a "Flyer" web site), you are reaching the entire Internet through out the world. Unless you have changes to make to the web site, you will only pay around $6 per month for any subsequent year's worth of web presence fees ... thus making this medium the most affordable medium of advertising in the world.

Having a website means entering an invaluable communication environment. There are at least 7 reasons why you should have an online presence whether personal or for business.